Digital brains of real people.
Pick anyone’s brain.
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Real people. Their own brains.
Each one taught by the person, from what they actually lived. Pick one and ask.
Bozoma Saint JohnBrandMake people care about what you built.Ask
Sue BlackForensicsRead evidence without jumping to the story you want.Ask
Jill HeinerthRiskMake the call while backing out is still an option.Ask
Aswath DamodaranValuationWork out what a thing is actually worth.Ask
Sabine WojcieszakTeamsGet people working together before adding tools.Ask
Hazel FindlayNerveStop freezing when it finally matters.Ask
Bogdan GogulanSpace techSee a deep-tech company the way a growth fund does.Ask
Yulia StarkFundraisingAsk for the room, the money and the raise.Ask
Shyalpa RinpocheStillnessHear yourself think again.Ask
Johnny Gray IIIPressureStay calm on somebody else’s worst day.Ask
Luke TobinExitsFix the margins before you try to sell.Ask
Dr Chris StoutPsychologyCarry pressure without breaking under it.Ask
Paul PogbaMindsetKeep going when the results are not there yet.Ask
Raoul van MullemViral videoMake content that travels, shot on a phone.Ask
Sergei VerbitskiBuildingShip it while it is still rough.Ask- And dozens moreSign up free to see every brain and ask any of them.
Why not just ask a chatbot?
One question. Many real answers.
A chatbot blends everyone into one safe average. Here you hear people who lived it, and they don’t agree. That’s the point.
How do I start a startup?
A general chatbot · everyone at once, no one in particular
Find a problem, validate the idea, build an MVP, get your first customers, raise money and scale.
Bootstrapped, never raised
Don’t raise. Sell it before you build it. My first ten customers paid for a product they helped me design.
Raised $40M, two rounds
Pick a market big enough to matter, then move fast. When the window is open, speed beats being right.
Failed twice, third one works
Talk to the people who stopped paying, not the ones who love you. It took me two companies to learn that.
Made-up examples. Pick the life that looks like yours, or ask everyone here and compare.
Ask this to everyoneMore than a chat
Use their brain the way you need it.
Every answer comes from their experience, not from everyone’s.
Chat
Ask anything, any hour, by text or voice. It answers the way they would.
Reminders
It checks in on you, so the advice turns into a habit.
Web search, their way
It searches the web and reads it with their eyes: what is worth your time, what is noise.
Work mode
Hand it the task. It does the work the way they would and gives you the files.
The brains in these pictures are made up.
Not only for work
A brain for every hour of the day.
- 07:30
Big interview at 10 and my hands are shaking.
Hazel Findlay · climber
Good, it means it matters. I’ll call you at 9:15 and play the toughest interviewer for five minutes.
Practice call · 09:15Ask this - 13:10
Grandma, what do I cook this week?
Grandma · family brain
Five dinners from what’s already in your fridge. The other 9 things are at Green Market, 6 minutes from you. The list is ready.
Meal plan · 5 dinnersGreen Market · 6 minAsk this - 18:40
Solo hike on Saturday. What could go wrong?
Jill Heinerth · cave diver
Rain from 2 pm on your trail, so start by 7. I sent Alex your route and a turn-back time, and packed you a checklist.
Checklist · 9 itemsRoute · 14 kmAsk this - 23:50
I can’t sleep, my head won’t stop.
Shyalpa Rinpoche · teacher
Lie down and leave the phone on your chest. I’ll talk you through six slow minutes, then go quiet.
Voice call · 6 minAsk this
Not only people
Pick the brain of a character, a company or a project.
Anything that knows something can have a brain you can ask.
Characters
A thinker from history, a hero from a show, a teacher made for kids.
Aristotle PhilosopherIs this argument actually sound?
Mr Freeman Cult animated characterWhy do I keep doing what I hate?- Professor Owl Maths teacher for kidsWhy is 7 × 8 so hard?
Companies
Ask the company itself: what it sells, how it works, who to talk to.
- Crumb & Co. Bakery · 3 shopsAnything gluten-free today?
- Hotel Marisol 40 rooms by the seaCan I check in at 11?
- Molar Bay Family dental clinicDoes a filling hurt?
Projects
A course, a book, a conference: ask it instead of digging through it.
- Python for Night Owls Online courseI don’t get recursion. At all.
- The Calm Founder A book · 240 pagesChapter 4 says say no more. To what?
- Product Summit Conference · 1,200 guestsWhich talks are about pricing?
Except Aristotle and Mr Freeman, these are made-up examples.
How it works
Three steps. Nothing to learn.
- 1
Pick a brain
A real expert, your mom or everyone at once.
- 2
Ask, send or call
Type it, drop a file, or just talk.
- 3
It does the work
Plans, files and reminders, not just words.